Tuesday, 7 January 2014

Cork is the natural choice for fashion venture

The Fashion Cork UK does not stop and has recently published an article in Bizcrowd (https://bizcrowd.com/Article/654).

Bizcrowd is the free on-line community for UK businesses powered by RBS NatWest.


Frank Germano, managing director of Fashion Cork UK, tells Bizcrowd why the natural material is perfect for eco-friendly fashion accessories.

Fashion Cork UK’s products include bags, umbrellas and footwear
Why are cork products good for the environment?
Cork is extremely light, impermeable to liquids and gases, elastic and compressible, an excellent thermal and acoustic insulator, highly resistant to fire, equally resistant to wear and tear, but above all cork is 100% natural, recyclable, biodegradable and hypoallergenic – three crucial attributes for a society that is seeking to become less polluted and more environmentally friendly.
The manufacture process of the products sold by Fashion Cork UK aims to protect the environment by taking the bark from cork oak trees that grow in Portugal, placing that bark in water for between three and six months and then baking it in the sun to produce cork fabric. The cork fabric is then taken to our factory in Portugal, where it is cut and prepared to produce fashion accessories that neither use any toxic products or any part of an animal.
What fashion products can be made from cork?
Most people associate cork with wine bottles and flooring products, but it has many other uses. Fashion Cork UK sells a wide range of hand-made, high quality items made from cork fabric and cork paper, including jewellery, handbags, purses, wallets, shoes, belts, umbrellas, mobile covers, stationery, hats, travel accessories and giftware. We have recently introduced a new line of business and office accessories, including a briefcase made from three layers of 100% natural cork.
How long has Fashion Cork UK been trading?
We started trading in May last year. Fashion Cork UK is the trading name of TechPrestige Ltd and the main and sole representative in UK market of Cork Design – a registered Portuguese trademark and market leader. The company group has been producing cork products for more than 20 years and has a presence in a number of countries, including Portugal, Spain, France, Russia, the US and Australia. In the UK, we sell our products online and through business-to-business outlets and business-to-consumer companies.
What challenges did you face bringing cork fashion to the UK?
The UK is one of the most high-profile fashion markets in the world. The greatest challenge I have faced has been creating a culture of green products. This is being achieved by promoting the message that environmental sustainability can generate economic gains.
Some people believe eco-friendly products do not last very long, but it took almost two years to develop our umbrella so it will stand up to the stresses and strains of the UK weather. All our products combine elegant, modern design with longevity.
What lies in store for Fashion Cork UK in 2014?
We are also exploring the possibility of introducing clothing, such as trousers and suits, made out of cork into the UK, and to work directly with UK fashion designers.

But in the meantime, we are continuing to recruit self-employed sales agents to supply the retail trade with our products and increase their availability.
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